Next Big Thing

Bring your boldest ideas to life with The Next Big Thing, a high-energy innovation challenge where teams design, brand, and pitch their own groundbreaking product. From brainstorming to the final Shark Tank–style showdown, this experience blends creativity, strategy, and teamwork in a race for investment-worthy success.

Main Info

Think you’ve got the next billion-dollar idea? The Next Big Thing puts your team in the fast-paced world of innovation and entrepreneurship, inspired by the hit TV show Shark Tank. In this high-energy competition, participants transform bold ideas into tangible products, complete with branding, marketing, and a winning pitch. Teams must collaborate to design, prototype, and promote their creation—all while navigating limited resources and the pressure of a looming pitch deadline. The experience blends creativity, strategy, and business savvy, ending with a high-stakes showdown in front of a panel of “sharks” who will decide which idea is worthy of investment.

Event Flow:

  1. Welcome & Icebreaker
    • The event begins with an elevator pitch-inspired icebreaker that gets creative juices flowing.
    • Facilitators introduce the challenge, the “sharks,” and the rules for product development.
  2. Idea Generation & Team Formation
    • Participants form teams and brainstorm innovative product concepts.
    • Teams decide on their “Next Big Thing,” combining creativity with practical potential.
  3.  Product Development & Resource Strategy
    • Using a set of limited supplies, teams create prototypes of their product.
    • Decisions must be made on how to allocate resources for maximum impact.
  4. Branding & Marketing Campaign
    • Teams craft a memorable brand identity, complete with name, logo, and messaging.
    • A short marketing campaign—poster, jingle, or video—is developed to support the pitch.
  5. Business Plan & Pitch Prep
    • Teams build a concise business plan covering product purpose, market potential, and profit strategy.
    • Rehearsals ensure the final pitch is polished, persuasive, and investor-ready.
  6. The Shark Tank Pitch
    • Each team presents their product, brand, and business plan to the panel of “sharks.”
    • Sharks ask tough questions, test the ideas, and decide on a winner.

Awards & Debrief

Categories may include:

  • Most Innovative Product
  • Best Branding
  • Investor’s Choice (Overall Winner)
  • Facilitators lead a short discussion on creativity, collaboration, and adaptability in business and teamwork.
  • Lead Facilitator/Emcee
  • Staff (As Needed)
  • Pre Event Coordination
  • Event Coordination
  • Charity Procurement (For CSR Events)
  • All Products, Travel, Gratuity
  • Food and Beverage
  • AV
  • Room Setup (Tables And Chairs)
  • Product Shipment

 

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